A business that grows, cost ignored

Purva Ashadha Nakshatra

Purva Ashadha, as per mythology, is ruled by Goddess Apah. She is the goddess of water, the water element of nature. If we start from the story of the origin of the creation, it talks about the presence of cosmic waters.

Right at the beginning, there was nothing but water. This gives us an idea of Goddess Apah's powers.

She is behind everything that's created. For that reason, in my view, Venus, the planet of creation, is ruling this Nakshatra. From the cosmic waters was born Lord Brahma, and from them, all the other gods and the entire creation was created. Apart from the creative aspect linked to Goddess Apah, the water element that she governs has a purifying and nourishing impact on our life. I remember reading it in the Bhagavad Gita that water is behind the production of food. Water is behind our survival.

Mercury in Purva Ashadha

Mercury in Purva Ashadha, in my view belongs to the ones who are involved in understanding data or information, the ones involved in quantitative or qualitative research. You'll naturally have the ability to understand what is said, what this table, this chart, or this article is saying, what is the crux, what is the meaning of it. The native would be intelligent and would possess this inner belief, I can solve any kind of problem no matter how complicated the problem is. Your analytical and logical skills would be your greatest strength.

Mercury signifies businesses, so the native can even be in a business linked to this nakshatra such as the production of alcohol. The business can also be linked to production of cleaning products or the business itself can be linked to cleaning, a dry cleaning business for example. You're combining business capability with purification, distillation, extraction. The native would also make an extraordinary storyteller.

We are combining Mercury with Venus and this can lead to a career in advertising for example. I think within the business sector and in general the native's thinking would be driven by an impulse, a desire to achieve extraordinary things in life. You come across business leaders who have the strong will, they keep marching on, their ambition is not only regional, they want to be a national player, they want to be an international player. Business ambition may keep going on and on.

I'm referring to the fierce side linked to Purva Ashadha. The native's ambitions would be difficult to control. That is also the nature of Mercury. The native may continue to grow one's business, to continue to go after one's goals in life without thinking of what one is sacrificing.

Mercury is known to bestow such behaviour on the native where the native fails to consider the consequences. Like you keep growing your business whilst you're sacrificing important time with family. Altogether I find Mercury-in-Purva-Ashadha individual to be very intelligent. If the native is able to control one's ambition, the native can achieve extraordinary things particularly in the business sector. That's my view.